After years of anticipation, Mafab Communications is finally stepping into Nigeria’s 5G market. By the end of Q1 2025, the company plans to roll out its services in Kano and Abuja, marking its first foray into commercial operations nearly three years after securing its 5G license. While Mafab’s entry is delayed, it has the potential to reshape internet access for consumers, especially in regions outside Lagos.
Expanding 5G Access Beyond Lagos
So far, Nigeria’s 5G adoption has been concentrated in major hubs like Lagos, driven by early movers such as MTN and Airtel. Mafab is taking a different approach by launching its services in Kano and Abuja first. This strategy could provide much-needed connectivity to regions that have historically lagged in advanced internet services.
However, accessing Mafab’s 5G network won’t be as simple as switching SIM cards. Subscribers will need to purchase specialised routers to connect, which could present a cost barrier for some users. Mafab has yet to reveal pricing details for these routers, but affordability will be key to driving adoption, especially in less urbanised areas.
Can Mafab Compete With the Giants?
Mafab is entering a market where MTN controls 79% of Nigeria’s 5G subscribers, with Airtel holding another 20%. With such dominance, Mafab’s late entry puts it at a disadvantage in terms of market share and brand recognition.
Nonetheless, its focus on infrastructure could give it a competitive edge in the long run. According to Mafab’s Chief Operating Officer, Adebayo Onigbanjo, the company is investing heavily in building a robust telecom network, including Radio Access Networks and intelligent systems to support smartphones and IoT devices. While Lagos subscribers will have to wait for Mafab’s services, the company’s phased rollout strategy could create a strong foundation for future expansion.
What’s Next for Consumers?
For Nigerian consumers, Mafab’s entry into the 5G market could mean more competition, potentially driving down costs or improving service quality. It also signals a push to make high-speed internet available beyond the country’s traditional tech hubs.
However, the success of Mafab’s launch will depend on whether the company can overcome challenges such as affordability, infrastructure gaps, and catching up with well-established competitors. For now, consumers in Kano and Abuja have reason to look forward to improved connectivity as the race to expand Nigeria’s 5G coverage heats up
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