Google and Oracle Accelerate Cloud Expansion in Africa to Tap into Booming economy

Cloud-native startups in Africa are attracting major investments from tech giants, as the demand for cloud services compliant with data protection laws surges. McKinsey forecasts a global cloud value of $3 trillion in 2025, with $797 billion attributed to Africa and Europe. Citing International Finance Corporation (IFC) statistics, Google’s Cloud director, Niral Patel, underscores the […]

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Marketing Analytics

Unlocking the Future of Online Marketing: Say Goodbye to Cookies and Hello to Hyper-Personalized Contextual Magic

Beginning the last few years, the digital landscape has begun to witness a seismic shift with Google’s decisive move to phase out the age-old third-party cookies, a web mainstay for nearly three decades. These cookies, enabling functionalities like personalized ads, tracking user behavior, and supporting login systems, have long been marred by privacy concerns, sparking […]

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Google is making good on their $1billion investment in Africa, South Africa to host its first ever cloud region.

Google announced its plan to establish its first-ever cloud region in Africa in South Africa.  The announcement was made at the 2022 Google for Africa event as an example of how Google is delivering on the $1 bilion investment commitment made last year by the company’s CEO, Sundar Pichai. The new Cloud region will help users, developers, businesses […]

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Google launches accelerator for circular-economy focused startups

Tech giant Google is launching a new startup accelerator that will be focused on the circular-economy. The project will aid Google in its stride on environmentally centered startups. The circular-economy is an alternative in how we produce and consume our goods. Instead of traditionally making products, using them and then discarding off their remains as […]

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FG asks Google to remove Maxi Credit and other loan apps from its PlayStore

The Federal Government of Nigeria, through the Federal Competition and Consumer Protection Commission (FCCPC), has requested that Google remove four loan apps from the Play Store that are being used for unethical practices. Maxi Credit, Here4U, ChaCha, and SoftPay are among the apps that will be removed. According to the Commission’s findings, the listed apps […]

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Technology Venture Capital

Google bets on African logistics company, Lori Systems

Lori Systems, an African on-demand logistics and trucking company that digitizes haulage and offers shippers solutions to manage their cargo and transporters has raised a pre-Series B round in which Google and other existing investors participated. According to sources, the company raised at a slightly higher valuation than its previous $110 million valuation in 2020. […]

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Politics Technology

Nigeria asks Google to restrict specific groups from using its products

Last week, Lai Mohammed, Nigeria’s information minister, told Google executives in Abuja that certain groups, some of which the government had declared illegal, should no longer be allowed to use Google platforms. He maintained that some of these groups had been designated as terrorists, putting national security at risk. “Channels and e-mails containing the names […]

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Business Technology

21 African news organizations selected for 2022 Google News Initiative $150,000 fund

Google has revealed the winners of the third Google News Initiative (GNI) Innovation Challenge, which included 34 media platforms. These honorees are from Africa, the Middle East, Israel, and Turkey, and they were chosen for their commitment to promoting diversity, equality, and inclusion in the journalistic sector. There were 21 awardees from 10 African nations […]

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Google says 40% of Gen Z use TikTok and Instagram for Search instead of Google

TikTok is becoming more than just a competitor for YouTube and its other social media rivals. According to internal data shared by Google and first reported by TechCrunch, the popularity of the short-form video platform is now impacting core Google services, including Search and Maps. Almost 40% of Gen Z prefer searching on TikTok and […]

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